Hot Mess: Learn to Sleep With the Light On
Indie-Pop band Hot Mess approached me for logo concepts as they were putting together their debut album. The band name alone leant itself to the style of the project, and the members gave me key words for the direction they wanted their image to go. Terms like sexy, trendy, retro, dark, pop, edgy, glamorous, old-Hollywood, film noir and flashy were thrown around in the ideation process.